Over the years I have published more than 200 articles and, like any other writer, I want to share my thoughts with as many readers as possible. When you invest hours in your article, you want to be sure that more than ten people will read it. Sometimes it is just those few people; other times it is dozens of thousands or hundreds of thousands.
To many of us, it may seem like some articles go viral out of sheer luck and randomness. However, there is actually a very specific set of fundamentals that popular content follows that increases its likelihood of landing those staggering likes and shares.
Some websites offer the same advice that has been repeated a thousand times over, advice like, “You need a provocative title,” “You need to use numbers in the headline,” “You need to have a great picture,” etc. When sitting down to write a post that you’re hoping will break the Internet, you can feel way over your head. And I was in over mine when I started my writing.
Over the years having a viral article has not been my aim. Of course, having one always brings the dopamine rush when you see all the likes, shares, and comments flowing. But it is not my end goal and there is a reason for that.
Yes, viral articles will put you into the spotlight for a brief moment, but often that’s it and this goes quickly…
